Intel's Vision for Future Mobile Computers

Here's an interesting article about what's coming down the pipe from Intel in terms of "Ultra Mobile PCs". Imagine a device the size of a Pocket PC but with the same power as a modern desktop computer. Pretty amazing!

Export: MS Access File Format Now Selectable

A while ago one of the Alpha Testers reported that his company still uses MS Access 97. Unfortunately Pocket Pollster has only been able to export in what is known as the "Jet 4X" format. I just received some new information from Microsoft that showed how the format could be changed to the older version, "Jet 3X". So now in the latest version you can go into Tools -> Options and set whichever version works best for your organization.

Seeking Feedback on Target Markets & Uses

With Pocket Pollster Version 1.0 nearing completion it's now time to replace the current, temporary website with a new one that'll be more focused on selling & supporting the product.

From the customer's point of view, a huge advantage of the software is its versatility. There are no specific limitations on how it can be used. But this does pose a dilemma from a marketing point of view. As any marketing expert will tell you, in the beginning, trying to use a "shotgun" approach and going after every possible customer at once is a poor idea. So instead I've been advised to initially pick 3 target markets and focus exclusively on them (the so-called "rifle approach").

To this end I am contemplating the following target markets:

1. Market research firms


1. On the street interviews
2. In stores
3. At tradeshows


2. Political polling (polling firms & political parties)


1. Exit polls
2. House to house canvassing


3. Industrial companies


1. Safety inspections
2. Quality assurance surveys
3. HR surveys
4. Production/Process stats
   

If you have any suggestions about the choice of target markets or can offer suggestions for more sub-items, then please do leave a comment here!

Alpha 1.23 Now Available

Alpha Version 1.23 is now available. It includes the recent features just mentioned, plus fixes a number of small issues that have been detected in testing.

If you would like to be part of our testing program then please go here and send us an e-mail with the pertinent info.

Copy & Duplicate Questions & Answers

Pocket Pollster now has the ability to duplicate existing Questions and Answers. There are two ways you can do this. The first is the most flexible and involves Drag & Drop. When you start dragging a Question Button or an Answer Panel then hold down the "Ctrl" key and you'll see a little plus sign appear beside the cursor. Keep this key pressed when you let go of the mouse button and the item will be copied.

Another way to copy a Question or an Answer is to just press the appropriate "Duplicate" button. These function in exactly the same way as "Duplicate Slide" works in PowerPoint: The duplicate item will be placed directly below the original.

This new functionality should help speed up poll creation & modification.

Multiline More Info Textboxes

One of the best things about the ongoing Alpha Tester program is the excellent feedback I receive from people all over the world. Last week two suggestions came in from Joe D. in Cincinnati, Ohio. One of them involved the "More Info" textbox. "More Info" is a feature similar in nature to the extra space provided for a person to add more detail on a paper form. The difference is that it can be added to any answer, not just the last one. In certain circumstances, Joe wanted to use this textbox to add multiple entries.

So now, when you choose "Allow More Info" for an answer, you'll be able to specify whether you want the pollsters to have a 1-line or multiple-line textbox.

Pollster Privileges

Pocket Pollster is considered a "horizontal application" in that it can be used in a multitude of industries and has not just one specific niche. But there are subtle differences in the way every organization collects data. To satisfy these many needs, a number of different settings have been planned from the outset. This includes several "Pollster Privileges". These are settings that are set by the poll creator on the Desktop but only come into effect when the poll is used on a mobile device.

On the Settings page of every poll you'll see the following. Please focus in on the third section:

If the first one, Review Data, is unchecked then the pollster will not be able to review the data they’ve collected. This is useful in those circumstances when reducing the bias of the pollsters is of extreme importance. When selecting a file for review, those with this setting unchecked will have the international "Not Allowed" symbol beside them, as shown beside "Sample 4" here:

Can Abort Records – A pollster can press Finish to skip through a given set of questions. This is useful in those circumstances when the respondent leaves or for some other reason the current set of questions can’t be completed. If this item is checked then the pollster will be asked whether they want to abort the record (not save it at all). If the item is unchecked then every record will be saved, even partially completed ones. This is useful in those circumstances when auditing of a poll may be carried out to precisely verify what happened during the polling session. To use an analogy, if this setting is checked then it's like using a pencil on a paper form; if it's unchecked then it's like using a pen.

Internal vs. External Polling

Two of the key features of Pocket Pollster are ease-of-use and flexibility. Further to the previous posting, work is now underway to expand the flexibility of the software so that it can be used as readily for "internal polling" (within an organization) as it already is for "external polling".

With the existing software, the fields on the Respondent info screen are all of the "freeform" variety. The pollster is prompted to fill in the following fields for each new respondent they interview:

• First Name
• Last Name
• Address
• City
• State/Province
• Postal/Zip Code
• Area Code
• Telephone Number
• E-mail Address
• Sex
• Age
  

This seems to be an appropriate set of general purpose contact fields for external polling.

But when surveys are conducted internally, it's clear that another set of respondent data is needed. To this end, I'm looking for feedback about what crucial set of fields would be needed for internal polling - that being those polls where all or most of the possible respondents are known ahead of time. Here's a preliminary list for consideration:

• First Name
• Last Name
• Company
• Department
• Employee ID
• Phone number
• E-mail

Remember that the whole purpose of such respondent info is to uniquely identify the subsequent set of polling questions with each respondent. And unlike external polling, internal pollsters will have the added benefit of being able to quickly pick a given person by identifying them from a list, something that just isn't possible when you're doing random polling of people you've never met before.